An older but interesting Ted talk from Eli Pariser about “filter bubbles” created by customization of things like the Facebook news feed and google search results.
As web companies strive to tailor their services (including news and search results) to our personal tastes, there’s a dangerous unintended consequence: We get trapped in a “filter bubble” and don’t get exposed to information that could challenge or broaden our worldview. Eli Pariser argues powerfully that this will ultimately prove to be bad for us and bad for democracy.
Relevant and food for thought as I’m working on sorting algorithms in my new app.
There is no denying that adult content has been and still is one of the driving forces behind the internet. Porn Hub shows up #38 on the Alexa top 500 sites, pretty impressive when you consider how many competitors there are. With in the past year, some big brands have had great success with campaigns running on Porn Hub, including Diesel Jeans, and Zomato who have a great blog post on it here.
The good news about advertising on porn is there is one main ad network for the big guys, since they are mostly owned by one company, Traffic Junky. Traffic Junky serves 1.8 billion web and mobile ad impressions to 70 million visitors daily. The offer from Traffic Junky is impressive, with excellent targeting, mobile and desktop, video and display, great stats and analytics, and an API for those integrating into existing solutions. That’s impressive, and costs are good, so it’s worth checking out!